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Bing on the other hand, only released four updates to Microsoft Advertising in all of 2019. Tip 1: Embrace Automation. Home » Archives for December 2020. Black Friday Pay Per Click Planning 2020 â Are You Ready? PPC ads can boost awareness by 80%. The following stats will show you some breath-taking details about PPC you probably didnât suspect. We often get asked what is the best Amazon PPC strategy or structure. With advancements in artificial intelligence, smart bidding is expected to take over manual bidding in the future. Img source: coinideology.com. But 2020 was anything but a normal year. It's time to work with the best in the industry. Pay-Per-Click Automation Automation will be a significant PPC trend this year. 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